5 Aug 2022: Milk Moovement, a cloud-based dairy supply chain software company, announced that it has closed a $20 million USD Series A round led by VMG Catalyst, a venture capital firm that invests in technology that powers the next generation of retail and consumer businesses. The new funding will help to accelerate product development and adoption of Milk Moovement among North America’s leading dairy companies.
The over $600 billion global dairy industry has yet to experience a major digital transformation, and the finite delivery windows of a perishable product and constantly shifting consumer preferences make the industry ripe for disruption.
Milk Moovement’s technology platform brings the industry from pen-to-paper and legacy systems to the cloud – creating full supply chain visibility for dairy farmers and their distribution partners to track and route shipments in real-time, optimize delivery schedules, and ultimately create a significant decrease in food waste and loss of profits.
Milk Moovement currently has a network of 2,500 dairy farms and over 5,000 users, including Fortune 100 CPG companies from around the world. Every year, the company manages over 30 billion pounds of raw milk, which equates to roughly 15% of the US dairy market.
Milk Moovement’s annual recurring revenue has more than doubled in the last year. Early adopters of Milk Moovement, such as United Dairymen of Arizona, California Dairies Inc, and many more to be announced this year, are at the forefront of this growth.
