Sid’s Farm has set a high benchmark for delivering superior quality milk products in the dairy industry. The journey was started in 2012 to thrive in relationships with dairy farmers, build a sustainable ecosystem and provide a superior level of milk products.
Telangana-based Sid’s Farm, a premium dairy brand founded by Kishore Indukuri, who is the current Managing director of the company and an IIT Kharagpur and the University of Massachusetts Alumni, started its journey of providing superior quality milk products to keep the customer satisfied and building a long term relationship without compromising on essential proteins.
The company claims to have 45 quality tests before the milk reaches its consumers for high quality and purity. Its main aim is to provide milk and milk products to every household which are healthy and free from antibiotics, hormones, preservatives, and other harmful adulterants.
Their journey started in 2012 -13, when they started home delivery of milk, and sooner in 2014 established a small pasteurization plant and started distribution in Hyderabad. Sooner in 2016, the company bought land, followed by 2017, when it began a new pasteurization facility, and later in 2018, it started its fully operational farm. By 2019, the company successfully launched milk products like Curd, Ghee, and Paneer.
Sid’s Farms’ primary objective is to promote the growth and wellness of livestock since various types of antibiotics and hormones are being used beyond the tolerance limits set by FSSAI. They collect samples from every batch of milk they acquire from farmers and get from their animals at Sid’s Farm.
Antibiotics, hormones, and other adulterants are all screened out of the milk. They also have a zero-tolerance policy and do 45 tests on every batch of milk before it reaches consumers’ houses, including Fat and SNF testing, alcohol stability-60%, 70%, and 80%, MBRT, and COB tests.
The farm already distributes more than 23,000 liters of milk to Hyderabad and plans to expand to Bangalore and other surrounding cities. Sid’s farm is now concentrating on expanding from 300 to 1500 physical locations across the country and increasing direct-to-customer penetration.
Sid’s farm has also developed a mobile application where the consumer can directly order cow milk, Buffalo milk, Ghee, Paneer, and curd; consumers can place their order before 10 pm, and the items will be delivered before 7 am for the utmost customer satisfaction.
