The US Soybean Export Council (USSEC), in collaboration with Right To Protein, has announced the launch of Nepal’s first feed label, ‘Soy Fed,’ for animal protein product producers, as part of a two-day programme.
The feed label, according to USSEC, will raise awareness about protein-rich sources and highlight its role in quality protein consumption for animals and humans.
Deeba Giannoulis, head of marketing for USSEC South Asia and Sub-Saharan Africa, said at the programme that the ‘Soy Fed’ label is an attempt to educate the industry and consumers about high-quality protein sources for animal feed.
“The ‘Soy Fed’ label is our contribution to Nepal’s health agenda in order to meet protein sufficiency targets. We want to educate both industries and consumers about soy as a quality protein source for animal feed, as well as make them more aware of their protein feed options “She stated.
Similarly, Pawan Kumar, USSEC’s lead in Nepal, stated that soybean meals are high in protein and high in highly digestible protein. “With the introduction of the ‘Soy Fed’ label in Nepal, we are making concerted efforts to highlight the importance of quality protein consumption and to raise awareness about the need to know what livestock are fed,” he explained.
Furthermore, Nepal Poultry Federation President Guna Chandra Bista stated that there is a shift in consumer mindsets in Nepal, where ingredient transparency and food labels help them make better and more informed choices, and that consumers have the right to know that the products they consume are safe and nutritious. Because of its superior amino acid profile and amino acid digestibility, soybean meal has a significant impact on the growth and development of livestock, poultry, and fish.
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